Trap #4 Falling prey to Financial Pornography

Quick Points

• Magazines, cable TV stations, investment gurus, and subscription based newsletters emphasize stock picks and economic forecasts. Much like pornography, this information is designed to stimulate, but not educate or inform. Excitement sells.
• The average investor also falls prey to what we call “advice for the masses.” Investment advice should be specific to the situation of the investor.
• The financial world has perpetuated four myths that compound the problem of financial pornography.

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